A special focus was put on the hinge structure and the carry-on handle. According to many users, the fixed handle was not of much relevance to them. Still, in some cases, the handle is useful, when carrying the laptop and other work material safely. Therefore, we designed a handle that, depending on the users’ needs, can be easily added or left out when not needed.
Aimed at the European market and the new consumer base, the concept features a dynamic silhouette with refined details and an updated material and color scheme to enforce its professional look & feel.